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April 5, 2014

Letterman's departure will reshape late-night

CBS faces the challenge of moving on in new late-night landscape

NEW YORK (AP) — Jimmy Fallon's fast start replacing Jay Leno on the "Tonight" show the past two months had a secondary effect: David Letterman suddenly seemed old.

The Top 10 list, the ironic detachment, even the set at the Ed Sullivan Theater. Time doesn't stop for comedy legends, or superstars of any sort. Letterman, who announced Thursday that he will retire from late-night television sometime in 2015, had to feel it.

CBS now faces the challenge of moving on in a reordered late-night world at a time the two Jimmys — NBC's Fallon and ABC's Kimmel — have a significant head start.

When Jay Leno left in February, Letterman lost his foil — the man whose victory in the competition to replace Johnny Carson two decades ago he never let go. Leno was someone who spoke his language, though, a generational compadre, and when he left, Letterman was alone.

Fallon and Kimmel have a different style, more good-natured and less mocking of the entire concept of a talk show.

It's hard to know what role the new competition played in Letterman's decision. His last contract extension, signed before Fallon took over, was for one year. In the past, he's done multi-year extensions.

The first time Leno left late-night, Letterman ascended to the throne. Not this time. Since Fallon began at "Tonight," his show has averaged 5.2 million viewers, while Letterman has averaged 2.7 million and Kimmel 2.65 million, the Nielsen company said. Last year Letterman averaged 2.9 million and Kimmel 2.5 million, so the direction was clear.

Much of late-night now is about making an impression in social media, or in highlight clips that people can watch on their devices and spread around the next day. Fallon and Kimmel have excelled in spreading their comedy beyond their time slots; Letterman has barely bothered.

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