“I think the staff is excited. I’m going to make it fun for them,” Dean said. The hotel scheduled twice as many staff as normal in February to work this weekend. “My staff are really wanting the hours.”
Room rates have been a key selling point for Kokomo.
Most hotels in the city are charging between $100 and $200 per night. It has been a major cost cutter for visitors who don’t want to spend hundreds of dollar more on rooms in Indianapolis.
Kyle Anderson, clinical assistant professor of business economics for Indiana University, said in a January interview the direct economic impact the Super Bowl would have on central Indiana should be between $100 million and $200 million.
The Super Bowl host committee has estimated the economic impact could be as much as $400 million.
“Obviously, the overwhelming majority is very kind of central to not only Indianapolis, but just the downtown area,” Anderson said.
• Daniel Human is the Kokomo Tribune business reporter. He can be reached at 765-454-8570 or at firstname.lastname@example.org.