Kokomo Tribune; Kokomo, Indiana

Columns

February 18, 2014

TOM JEKEL: Indiana's new tourism slogan an improvement over past?

Admit it: It's better than 'Restart Your Engines' of 2006.

(Continued)

“You could use a little Indiana:” That one was popular among out-of-state basketball teams looking to improve their position in the Big Ten football standings.

“Enjoy Indiana; the welcome mat is always out:” But we kept shuffling our dirty boots on it.

“Travel Indiana:” If you’re taking the northern east-west interstate, that one will take a toll on you.

One of the factors that confuses things for the “Indiana” brand is that there are all kinds of slogans out there — not just one unifying one as the tourism folks suggest should be a key goal.

For example, the state motto is “The Crossroads of America,” adopted back in 1937 by the state Legislature.

If that were a “Jeopardy!” clue, I would be all over that with “What is the official slogan of Indiana?”

But it’s the motto, not the tourism slogan. I would have lost points with that answer.

Hailing from Wisconsin, I know for a fact the motto of my home state is “America’s Dairyland.”

Or do I?

Upon further checking, Wisconsin’s motto is “Forward.”

“America’s Dairyland” is what you’ll find on the license plates of vehicles that have been registered in the Badger State.

Here in Indiana, there are so many license-plate sayings and designs that no one can even name them all, not even a college honors student.

Besides the basic “Bicentennial 1816-2016” and “In God We Trust” plates, our state offers specialty-plate options for:

Six different branches of military service.

Fifty-six organizations, including mottos such as the Tony Stewart Foundation’s “Accelerating change” and the Indiana Soccer plate’s “Live with goals.”

College and university license plates for 33 universities. The list does include Indiana University Purdue University of Fort Wayne but does not include Indiana University Purdue University Columbus. Do I hear 34?

Text Only | Photo Reprints
Columns
  • MARK HEINIG JR.: Will Pence, Ritz and their playmates ever grow up? Many Hoosier Republicans are curious about Gov. Mike Pence’s future. He probably is, too. Assuming he doesn’t wish to return to Congress or retire from politics, he must decide whether to seek another term as governor of Indiana or run for president

    July 25, 2014

  • LEE HAMILTON: Why congressional incumbents keep getting re-elected It’s no news that Congress is unpopular. In fact, at times it seems like the only real novelty on Capitol Hill would be a jump in its approval rating. In June, a Gallup poll found members’ standing with the American people at a historic low for a mid

    July 25, 2014

  • SEN. JIM BUCK: New laws offer help for kids Families with children who have special needs often face difficulties finding the best care or treatment for their specific circumstance. During the 2014 legislative session, the Indiana General Assembly passed several initiatives to assist these fam

    July 24, 2014

  • BILL STANCZYKIEWICZ: Youth sports leagues are on troubling decline An important youth development activity is looking to end a recent losing streak. Participation in organized youth sports leagues for baseball, football, basketball and soccer declined by 4 percent between 2008-2012, according to a report in the Wall

    July 24, 2014

  • MAUREEN HAYDEN: Expiring term heightens urgency of legislator's mission State Rep. Rebecca Kubacki had plans for her return to the General Assembly next January.The two-term Republican from Kosciusko County wanted to exert “full force” to roll back a law that prevents the children of undocumented immigrants from paying i

    July 23, 2014

  • CECIL BOHANON: Spend down surplus? Been there, done that Back in 1998, the state of Indiana had more than $1.3 billion in surplus funds in its general account. This was about 57 days of state spending. The state had total surplus funds of more than $2 billion that was over 24 percent of its annual operatin

    July 23, 2014

  • MAUREEN HAYDEN: Expiring term heightens urgency of legislator's mission State Rep. Rebecca Kubacki had plans for her return to the General Assembly next January.The two-term Republican from Kosciusko County wanted to exert “full force” to roll back a law that prevents the children of undocumented immigrants from paying i

    July 22, 2014

  • TOM LoBIANCO: Indiana Democrats deal with divide on education On the face of it, the battles between Democratic Schools Superintendent Glenda Ritz and supporters and staff of Republican Gov. Mike Pence have been a unifying force for Indiana Democrats. But the scrapping has exposed a deep rift within the party o

    July 22, 2014

  • BRIAN HOWEY: Is Evan Bayh contemplating another gubernatorial run? This could be the saga of “LeBron Bayh.”Like a thunderhead brewing in the distance, you could see this one coming. This was the progression: former state Democratic Chairman Dan Parker announces he will not become a candidate for mayor of Indianapoli

    July 21, 2014

  • DICK WOLFSIE: Please go away already My wife is planning our summer vacation, which we will take in the fall. We took our spring vacation this summer. We got behind in 1984 and still haven't caught up. I don't have much input into the planning of these trips, but Mary Ellen did assign m

    July 21, 2014

Latest news
Featured Ads
Only on our website
AP Video
Gaza Residents Mourn Dead Amid Airstrikes Raw: Deadly Tornado Hits Virginia Campground Ohio State Marching Band Chief Fired After Probe Raw: Big Rig Stuck in Illinois Swamp Cumberbatch Brings 'Penguins' to Comic-Con Raw: Air Algerie Crash Site in Mali Power to Be Restored After Wash. Wildfire Crashed Air Algerie Plane Found in Mali Israel Mulls Ceasefire Amid Gaza Offensive In Case of Fire, Oxygen Masks for Pets Mobile App Gives Tour of Battle of Atlanta Sites Anti-violence Advocate Killed, but Not Silenced. Dempsey: Putin May Light Fire and Lose Control Arizona Prison Chief: Execution Wasn't Botched Calif. Police Investigate Peacock Shooting Death Raw: Protesters, Soldiers Clash in West Bank Police: Doctor Who Shot Gunman 'Saved Lives' 'Modern Family' Star on Gay Athletes Coming Out MN Twins Debut Beer Vending Machine DA: Pa. Doctor Fired Back at Hospital Gunman
Parade
Magazine

Click HERE to read all your Parade favorites including Hollywood Wire, Celebrity interviews and photo galleries, Food recipes and cooking tips, Games and lots more.
Obituaries
Poll
Kelly Lafferty's video on Tom Miller